Justin Bieber's egging victim demanded a million dollars
for destroying his reputation as an online auto industry
leader. Sources close to the situation say Jeff Schwartz
feels he's known everywhere as the guy Bieber egged and
spit on, and it's damaging the reputation he's built up over
20 years in car sales media software. We're told Schwartz
isn't satisfied with the $80k Bieber has already anted up for
the egging damage. Now he wants money for his good
name. He also wants money because he claims Bieber
verbally abused his wife and daughter. We're told Schwartz
gave Bieber's people an ultimatum ... pay him $1 million or
else he'd sue. Bieber's people told Schwartz to pound sand,
so he filed suit this week. Bieber -- who moved away from
Schwartz and Calabasas -- pled no contest to vandalism
for the egging and was placed on 2 years probation.
Justin's people dispute much of what Schwartz claims.